Stamford, CT — March 8, 2013 — Saffron Road would like to congratulate Whole Foods Market for their announcement today to have all products labeled to indicate if they contain genetically modified organisms (GMOs), as well as their commitment to full GMO transparency by 2018.
“With the growing concern among consumers about the inclusion of GMO ingredients in food products, this is a step in the right direction for transparency and the consumer’s right to know,” said Saffron Road’s CEO, Adnan Durrani.
In an effort to make their own contribution, Saffron Road recently released Chana Saag, the first Non-GMO Verified frozen entrée in the U.S. Saffron Road also has four other Non-GMO Verified products: Chana Saag Whole Wheat Chapatti Wraps and 3 flavors of Crunchy Chickpeas. The company will be coming out with four Non-GMO Verified simmer sauces later this year.
Earning the Non-GMO verification has been a big priority for Saffron Road, as part of their ongoing effort to provide ethical and sustainable products for consumers.