Stamford, CT November 26, 2013 – Saffron Road, the packaged food brand of American Halal Co., was awarded Best Halal Food Company in the World at the prestigious Global Islamic Economy Summit (GIES) in Dubai, U.A.E. yesterday. The GIES is the equivalent of the Global Economic Forum of the Middle East and is facilitated by the Dubai Chamber of Commerce and Thomson Reuters as the world’s leading Islamic economy conference. The award was bestowed on American Halal’s CEO, Adnan Durrani, by His Highness Sheikh Mohammed bin Rashid Al Maktoum, where 2,500 registrants were in attendance at the Jumeirah Arena Ballroom in Dubai. The Award celebrates global emerging companies that have demonstrated significant social and business impact and have inspired a new generation of leaders. Saffron Road was selected from a competitive list of applicants from over 30 countries.
Adnan Durrani commented by saying, “We are so honored at American Halal to achieve the utmost level of global accolades by His Majesty Sheikh Maktoum and the Global Islamic Economy Summit. I am so proud of our team at Saffron Road for our dedication to Halal values that not only meet the needs of the wider Muslim community, but are also being applauded around the world for our steadfast purity and excellence. On the heels of Saffron Road winning Best Halal Product in the World at the World Halal Forum in 2011, in just a short period of time our impact on the global stage has been remarkable.”
The keynote speaker of the GIES Mark Mobius, Chairman of the famous Templeton Funds, espoused the huge economic power that Islamic economies and Muslim consumers have on the world economy.
The Islamic economies of the world represent more than $8 trillion in GDP, and a 1.6 billion population growing at double the rate of the global population. Disposable income for the Islamic economy is estimated at $4.8 billion—and with 62% of the population under the age of 30, the next generation of Muslims are increasingly asserting their Islamic sensitivities with respect to everything from food preferences to banking and finance, to fashion, cosmetics, travel and healthcare.
Mr. Durrani is also a speaker at the conference on a panel titled, “Halal to Wholesome—Transforming Values to Global Appeal.”